Category: Digital Agencies
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Fractional CMO: Why I Offer It
Imagine having access to a top-tier marketing executive’s expertise without the hefty price tag of a full-time salary. That’s what I offer at Patey.Marketing I offer a portion of my time to businesses, to provide strategic direction, oversee marketing initiatives, and drive growth. It’s ideal for small to medium-sized businesses, startups, or any organisation exploring…
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Productized Services Definition & Examples
Productized services are a way for agencies to create a standardized, scalable offerings that combine the best aspects of products and services. They provide a fixed scope of work with predictable pricing and delivery timelines, allowing you to streamline operations, reduce costs, and minimize client frustrations. From freelancers and startups to traditional service businesses, productization…